A solid email marketing strategy is needed for any business to reach potential customers, especially amid the buzz of the holiday season. That said, since inboxes are jam-packed with a wide variety of emails this time of year, you need to stand out, especially for those on the hunt for last-minute gifts for their loved […]
The weeks leading up to the holidays are some of the busiest of the year for e-commerce businesses. That said, with more people hunting on the wide web for gift ideas, it’s safe to assume that you can expect a higher-than-average number of visitors to your store—as long as your SEO, social media, and email […]
Since Halloween continues to be a popular annual tradition, your digital marketing efforts should mirror the same tricks and treats. Similar to the spending habits that are exhibited during the holiday season, customers enjoy shopping throughout the spooky season, even if it isn’t for terrifying props and knick-knacks. Even if your e-commerce business doesn’t sell […]
Since digital marketing spans a variety of channels—websites, streaming content, and more—it’s important to direct digital ad spending towards an assortment of media formats, including text, image, audio, and video. This allows businesses to achieve their goals across the marketing funnel, which include brand awareness, customer engagement, and driving repeat sales. This surge in popularity […]
Regardless of whether you run a small, medium, or large-scale business, you will face competition in an ever-growing market. While your company may be unique in your eyes, there are others that cater to similar wants and needs, which means you’re forced to find ways to stand out. There are many digital marketing services that […]
Many online businesses struggle to come up with innovative ways to increase traffic to a website. Since it can be challenging to know which methods work well to achieve positive results and which are tired strategies, listed below are some organic and paid options that yield great results when it comes to increasing traffic to […]
Not only do the majority of shoppers prefer to peruse and purchase via online but many are also making use of their mobile devices to shop, click, and buy. This is one of the reasons that mobile marketing platforms are on the rise, adapting to a more modern way for businesses to engage with their […]
Whether you want to admit it or not, marketing has gone digital, which means that content creation services are more important now than they’ve ever been before. That said, finding ways to stand out in the heavily saturated webspace rests with finding innovative and creative means for consumers to engage with your content. So, if […]
The right digital marketing investment will help your e-commerce business grow and while all of the services that Trek Marketing provides are beneficial to an expanding company, depending on the industry, some offer better value to start. Read through the brief descriptions we’ve provided below and let us know which digital marketing agency services you’re […]
The significance of cyber security is seemingly more notable in this ever-growing digital world we live in. Yet despite the surge in online shopping, many businesses and shoppers are unprepared to deal with vulnerabilities. As the world of e-commerce and digital marketing expand hand-in-hand, the opportunity for attacks becomes more prominent. Listed below are three […]