brick and mortar businesses to use digital marketing

Do brick and mortar businesses need a digital marketing strategy?

If you’re a retailer that prefers the more traditional selling approach that brick and mortar businesses have to offer, you may still find that you need a digital marketing strategy to get your business noticed. Although you offer your customers a more personable face-to-face interaction, when it comes to doing business, it is difficult to […]

E-Commerce Email Marketing

Email Marketing for Your Ecommerce Business

Digital marketers are always on the lookout for new, cost-effective ways to connect with customers, but one method that has stood the test of time and that continues to produce results is email marketing. It is a robust tool that enables businesses to acquire, engage, and retain customers. If you are an ecommerce entrepreneur looking […]

How to Get More Customer Reviews

How to Get More Customer Reviews

Online reviews are an essential marketing component for both brick-and-mortar and ecommerce businesses. Since they provide potential customers with unbiased information about your products and services, online reviews help answer many of their questions and eliminate uncertainty about their intended purchase. Furthermore, in addition to boosting page rankings, reviews also help build customer confidence in […]