How to promote your services online as a home contractor

With the housing market booming these past few years the need for home improvement projects has skyrocketed, as has digital marketing for small businesses. With homeowners undertaking complete or partial renovations in place of having a holiday, home maintenance services such as HVAC, roofing, electrical, plumbing, and/or landscaping, need to be taking a more aggressive […]

Important digital marketing tips for promoting Boxing Day sales

Since Boxing Day is just a few nights of sleep away, we recommend bookmarking this blog and reviewing it next summer so that you can sort through its contents, pull some ideas, and prepare your holiday digital marketing strategy a few months in advance. After all, the holiday season really starts at the beginning of […]

How to create a holiday content strategy

While it’s far too late to orchestrate a 2021 holiday season digital content strategy, there are many annual upcoming holidays where an equal amount of planning is required. That said, for this blog, we’re going to focus on the festivities to come. Between holiday baking and wrapping gifts, you should also be putting spirited cheer […]

Have you considered AI as part of your brand’s digital marketing strategy?

Digital marketing has vastly grown in popularity as e-commerce business owners expand their hunt for the best methods and channels to distribute their products and services to the online masses. That said, with such an expansion, artificial intelligence (AI) has made leaps to help marketing professionals perform their jobs more efficiently than they could just […]

3 creative ideas for your holiday marketing campaigns

Halloween is long over, Thanksgiving, Black Friday, Cyber Monday are upon us, and the holiday season is coming up quickly! Now is the perfect time to revamp your holiday marketing campaigns to get customers excited about your brand and give them a reason to shop. It goes without saying that incorporating some holiday spirit into […]

Everything you need to know about keywords and digital marketing

Online visibility is one of the most important ways to achieve high sales and conversions and the measurability requires a strong online presence so that consumers can find, learn, and purchase from your e-commerce business. While there are many ways to get noticed on the wide web, SEO keywords research should be a huge part […]

4 digital marketing tips for small businesses

Whether you’re a new entrepreneur or a seasoned e-commerce business owner, there’s no denying that digital marketing is an important investment for anyone who runs a small business. Since digital approaches to reaching target customers aren’t going anywhere, you should know a lot about the tools at your disposal to ensure that you’re working towards […]

Your 6-point checklist to prepare for Black Friday & Cyber Monday

Are you a business owner who’s always on the hunt for some digital marketing tips? Since online shoppers love a good deal, if you haven’t started preparing for Black Friday/Cyber Monday, now is the time to get your e-commerce store ready for customers who’re looking to indulge in some pre-holiday spending. After all, seasonal sales […]