How to shoot product photos for your online store

Graphics are one of the most important elements of your e-commerce website and whether you choose to take the images of your merchandise yourself or hire a professional digital marketing agency to assist you with their product photography service, it’s by far one of the most important investments for your business. After all, since your […]

What makes a great digital marketing strategy?

As a business owner, you’ve likely familiarized yourself with the world of digital marketing and while creating your own strategy isn’t unattainable, it does require knowledge of the trade and lots of dedication. Remember to start by setting professional digital marketing goals that align with your business objectives and consider adding some out-sourced services to […]

digital marketing for hotels

Starting off the year with a few hotel digital marketing tips

Digital marketing for hotels is constantly evolving with the times. This ever-changing online landscape requires business owners and their marketing counterparts to constantly tweak their strategies in order to remain edgy and up-to-date within their niche. With an emergence in social media technologies it’s always important to have your eyes on new trends, but it’s […]

create an about us page

Tips to revamping your “about us” page

A visually stimulating homepage menu is no longer enough to fully engage with your audience. Consumers want to know where their money is going and why your business is the best choice for their needs. Moreover, it’s important to include relevant background information about your company or persona — whether you’re an entrepreneur, small business […]