cyber monday sale

How to market your website’s Cyber Monday sale

Every business wants to capitalize on holidays that have a crazy shopping demand, which is why the weeks leading up to Cyber Monday and the holiday season are where many e-commerce companies see an influx in purchases. While it’s never too late to re-work your holiday digital marketing strategy, the sooner you start making changes, […]

facebook and google ads

Tapping into success: Which offers the best ROI? Google or Facebook ads?

Google Ads and Facebook Ads have a longstanding rivalry and when it comes down to your return on investment (ROI), it’s essential to invest in the right platform that will generate ad revenue. A professional digital marketing agency would easily be able to determine which platform would work best for your business, but for those […]

halloween marketing plan

How to properly plan for your Halloween marketing promotions

The spooky season is in full swing and with All Hallow’s Eve approaching, you should be orchestrating a digital marketing strategy that embellishes all the chills and thrills of your business. While this autumnal holiday doesn’t involve gifting presents, consumers love a company that decorates their websites with festive charm, and even better, plans some […]

How Black Friday and Cyber Monday will change amid coronavirus pandemic

While shopping holidays like Black Friday/Cyber Monday may look a little different this year, it doesn’t mean that you can’t utilize the months leading up to the infamous weekend to properly prepare your business to meet the demands of consumers during the pandemic. After all, this new normal has been great e-commerce business traffic and […]

digital marketing strategies

Exceed your marketing goals with these digital strategies

We all know that marketing is the process of communicating value to customers and many tools help to aid the development of your online strategy. As a savvy e-commerce business whose purpose is to always look for ways to connect products and services with consumers, the opportunities to boost your awareness and credibility are endless […]

delivery man holding cardboard box

How to handle customers displeased by long waiting times, delayed shipping amid the pandemic

You’ve been living amid life-changing events and it’s important as an e-commerce business owner to focus on providing professional digital marketing and to be mindful of the situation around you to revamp your services accordingly. Such initiatives will boost your company’s reputation and also help to improve the overall experience for your clientele. After all, […]

digital marketing

What makes a great digital marketing strategy?

As a business owner, you’ve likely familiarized yourself with the world of digital marketing and while creating your own strategy isn’t unattainable, it does require knowledge of the trade and lots of dedication. Remember to start by setting professional digital marketing goals that align with your business objectives and consider adding some out-sourced services to […]