Digital marketing techniques that hold the most value for business owners

Your online presence is essential, regardless of whether you’re starting a new e-commerce business or simply taking over from a previous owner. While the 2020 year has brought about a lot of changes, the only change to online shopping is that it has become more important than ever before, as more customers are flocking to […]

How often should business owners update their blogs?

If you’re looking for an answer to the question, “how often should business owners update their blogs?” we’re here to tell you that there’s no right answer. This is a contentious issue for e-commerce businesses everywhere and unfortunately, even as an experienced digital marketing company that handles professional copywriting, we can only provide you with […]

How Black Friday and Cyber Monday will change amid coronavirus pandemic

While shopping holidays like Black Friday/Cyber Monday may look a little different this year, it doesn’t mean that you can’t utilize the months leading up to the infamous weekend to properly prepare your business to meet the demands of consumers during the pandemic. After all, this new normal has been great e-commerce business traffic and […]

SEO is a core part of our Vancouver Digital Marketing Agency

What is a search engine optimization audit and how can it help your business?

If you’re a business owner who’s serious about expanding your outreach, an SEO audit should be something that you carry out frequently. Unlike a traditional audit, this one is performed solely for marketing purposes and will give you a better insight into your website’s individual pages and the overall traffic that’s coming in. It’s also […]

Do outbound links affect SEO?

The internet is full of diverse websites that are connected and linked via their commonality. However, depending on the type of e-commerce business you run, there’s a chance that relevant outbound links could affect the performance of your search engine optimization strategy. In this blog, we’ll take a look at the definition of outbound links, […]