Did you know that your search engine optimization (SEO) title is your website’s gateway to higher click-through rates? Since the SEO title is a potential customer’s first point of contact with your business, it must work to rank you as high as possible on search engine results pages (SERPs). While simply ranking high allows readers […]
Tight marketing budget? We recommend starting with SEO
There’s no denying that digital marketing is essential for e-commerce businesses, and in a deep sea of competition, the best way for your companies’ website to get noticed is by investing in your online presence. While there are a variety of ways to find success digitally, search engine optimization (SEO) is the best source of […]
What’s the difference between SEO content writing versus SEO copywriting?
Search engine optimization (SEO) is a digital marketing practice that enhances a search query for a website or page’s ranking order by improving its visibility on popular search engines like Google or Bing. Since the number one goal of SEO is to improve the user experience, this practice allows search engines to display the most […]
6 essentials for making the perfect SEO report
Although implementing search engine optimization tactics is what you do best, creating reports for the clients can sometimes be a daunting task. Since every patron and business possesses their own unique goals, it’s important to provide a robust report that lets them know how well your campaigns and strategies are performing to boost their website. […]
Three things we learned from last month’s SERP glitches
For those who’re well enveloped in the world of digital marketing, you likely caught wind of Google suffering a massive indexing glitch last month. Since this bug dejectedly impacted the search quality among users for many hours, it’s worth discussing how this kind of disruption can affect business owners and those who work alongside companies […]