While email marketing for small businesses differs from email marketing that’s used by large corporations, it’s equally strategic. You start by setting goals, picking the necessary tools to determine your target audience, building a list of tactics, optimizing, formating, creating, and scheduling your content. The only defining detail that separates each email marketing strategy is […]
When the words digital and marketing are placed together inconsequential order, they refer to the innovative trend that delivers advertising through digital channels such as search engines, websites, social media, email, and mobile apps. While there are insights and strategies that business owners and marketing professionals both follow, when you’re first starting out, your e-commerce […]