create an about us page

Tips to revamping your “about us” page

A visually stimulating homepage menu is no longer enough to fully engage with your audience. Consumers want to know where their money is going and why your business is the best choice for their needs. Moreover, it’s important to include relevant background information about your company or persona — whether you’re an entrepreneur, small business […]

common copywriting mistakes

Common copywriting mistakes to avoid

Although blogs, social media posts, emails, e-newsletters and web pages vary in technical components, they all require a certain attention to detail. If you are able to avoid the following common copywriting mistakes, you will produce content that better appeals to marketing strategies. Addressing the wrong audience One of the most important steps in understanding […]

social media management for ecommerce vancouver

Create Engaging Social Media Content that Retains Customer Interest

Now more than ever, it’s easy for people to directly communicate with their favourite companies and designers. However, you need to cultivate that online relationship to keep customers interested in your products and services. Learn how to create engaging social media content that increases brand recognition, inspires purchases and makes admirers remember you. Designate Dedicated […]

improving seo for ecommerce product descriptions

How to Write Product Descriptions that Entice Customers and Boost Sales

Product descriptions seem easy: simply write exactly what they are or just use the manufacturer’s copy, right? Sure, if you want a routine site that lags in attracting customers. Implement the following suggestions, and learn how to write product descriptions that grab attention and increase sales. Act as Your Customer You obviously know your products, […]

social media management for ecommerce vancouver

Social Media: Tips to Increase Engagement on Twitter

An increasing number of businesses are now using Twitter to build brand awareness, provide speedy customer service, and discover new trends in their industry. While scheduling regular Tweets is good practice, how can your business stand out and encourage current and potential customers to interact with your content? This blog post will provide you with […]

social media management for ecommerce vancouver

How to Increase Engagement on Facebook

Posting on your Facebook page is an excellent way to keep your customers informed of what’s going on with your business. However, if you’re merely posting text, images, and video content without engaging with your audience, you are not utilizing the platform to its full potential. What Is Facebook Engagement? Social media engagement refers to […]

Social Media Marketing: How to Use Pinterest for Business

Social Media: How to Use Pinterest for Business

This is How to Use Pinterest for Your Business Marketing While all social media platforms provide businesses with a way to promote visual content that captures their audience’s attention for a limited time, Pinterest remains the only platform where its 200 million worldwide users, or Pinners, can curate images that they can access for an […]